Wish was built from the ground up as a mobile-optimized shopping experience, and with the limited amount of screen real estate available on mobile, we use an image-only shopping feed to keep things simple. In this guide, we will discuss some tips for optimizing your images on Wish:
Illustrate features using icons
Unlike some other major marketplaces, Wish allows additional text and/or sub-images to be imposed on your main image. With the absence of a Product Title in the shopping feed, these icons can help drive higher conversion for certain products on Wish.
Use a square aspect ratio for your main image
The best main images are square and at least 100x100 pixels in size. Landscape photos used as main images are cropped when displayed in the shopping feed as square tiles. To verify how your product listings appear in the shopping feed, go to wish.com/merchant/[your store name]
Upload multiple photos per product
Uploading multiple high-quality photos for each product listing is a great way to increase your sales and improve your customer trust. Each product listing can have a total of 21 photos, including the main image. If you have product variations in your listing, be sure to set the correct photo for each variation.
Show available product options
If your product listing is set up to include variations (color, size, etc.), these options should be conveyed in your main image. Depicting all product options in your main image may increase your customer click-through rates as they scroll to view more variations.