Wish is committed to assisting merchants in upholding regulatory compliance requirements for all of our shipping destinations. In recent months, a number of announcements have gone out to alert merchants of various geographical compliance requirements that go into effect on or around January 1, 2023, or will enter effect as of/in 2023. In an effort to streamline this information, the following summarizes each of those critical announcements to serve as both a reminder and resource for additional guidance.
Regulatory compliance requirements range from product regulations on labeling and online listing visual display to tax implications. If you ship to or sell consumer goods in, or to customers within, any of the following destinations, please be sure your Wish store listings and/or physical products adhere to the requisite compliance requirements.
Note: Compliance requirements are in no particular order, are not exhaustive, and in effect as of 2023. It is a best practice for merchants to regularly check Wish’s Regional Restrictions policy.
Also note that Wish announcements and the following announcement summaries (below) are not intended to be exhaustive of all of merchants’ independent obligations for compliance, and there may be several others either in or entering into effect in 2023 that are not mentioned by Wish (below) but apply to merchants’ store listings. If merchants have questions, they should check with their independent legal advisors or tax professionals.
Click on a link to be taken to that topic (and click accompanying links for more information and compliance guidance).
- Australia WELS Act
- South Korea product listing regulations
- Canada Pest Control Products Act (PCPA)
- Sweden Extended Producer Responsibility (EPR) requirements
- Germany Extended Producer Responsibility (EPR) requirements
- United Kingdom Plastic Packaging Tax
- U.S. state of Missouri tax updates
- Singapore tax
Australia WELS Act
Merchants that sell or ship water-related products to Australian consumers must ensure affected products comply with the appropriate product labeling requirements.
The affected water-related products include: dishwashers, faucets/taps, flow controllers, lavatory equipment, shower heads, urinals, and washing machines or combination washer-dryers.
South Korea product listing regulations
The Korea Fair Trade Commission (KFTC) introduced new regulations for certain products sold in/shipped to South Korea customers by online sellers. Merchants must ensure affected products clearly display the appropriate Korea Certification Number and/or Mark Logo requirements on their products as well as online listings.
Affected product listings include: children’s products, perishable items, automotive products, home appliances (requiring installation), and refurbished furniture.
Canada Pest Control Products Act (PCPA)
Pesticides (or pest control products) that are manufactured, represented, distributed, imported, sold, or used in Canada must comply with Canada's Pest Control Products Act(PCPA). Merchants should review the PCPA and its accompanying regulations to understand what specific information must be included (in English and French) on their product’s label as well as online listing.
Sweden Extended Producer Responsibility (EPR) requirements
Merchants that sell or ship certain eligible, in-scope products to Sweden consumers must ensure those affected products comply with the appropriate EPR registration, reporting, and other EPR scheme requirements.
Requirements apply to certain product categories that include, but are not limited to, packaging, electronic and electrical equipment, and batteries.
See a detailed list of in-scope product categories and learn more about Sweden’s EPR program.
Find additional guidance in the Help Center's EPR program requirements for EU-bound products.
Germany Extended Producer Responsibility (EPR) requirements
Merchants that sell or ship electrical and electronic equipment (EEE) products to German consumers must submit their EPR registration number for this product category to Wish by January 1, 2023.
Read how to submit Germany EPR registration numbers to Wish.
United Kingdom Plastic Packaging Tax
In April 2022, the United Kingdom HM Revenue and Customs (UK HMRC) introduced the Plastic Packaging Tax (UK PPT), an environmental tax designed as a financial incentive to change plastic production processes. Merchants that sell or ship certain plastic packaging and/or products to UK end-users may be subject to the UK PPT requirements and tax payment obligations.
U.S. state of Missouri tax updates
For 2023, Wish will be registered as a marketplace in the U.S. state of Missouri, which results in tax changes for products shipped to/sold in Missouri. Merchants that are not currently enrolled in Missouri Tax Settings are advised to adjust prices to remove sales tax for Missouri-bound products.
Log in to the Merchant Dashboard to learn more about Tax Settings.
Singapore will require electronic marketplaces to register for Goods and Services Tax (GST) under the Overseas Vendor Registration regime. As a result, merchants shipping orders from outside of Singapore to Singapore, as well as within Singapore, will be impacted.
Learn more about Singapore imports and GST.
Note: Merchants that do not comply in time with the above laws or regulations risk certain repercussions (e.g., infractions) from local regulatory authorities as well as from Wish. Listings found to be in violation of Wish policies and/or applicable laws and regulations are subject to various repercussions and/or removal without prior notice by Wish. If a merchant is found to violate Wish policies and applicable laws and regulations, the merchant may be subject to other consequences, including (but not limited to) decreased impressions, account suspension, or account termination. Learn more from Wish’s Merchant Policy, Listing Products.
The guidance, content, and information, as well as the examples offered by Wish contained within this announcement, are for informational purposes only, is general in nature, and is not intended to and should not be relied upon or construed as a legal opinion or legal advice regarding any specific issue or factual circumstance.
Information in this document may not constitute the most up-to-date legal or other information. Merchants are advised to seek independent professional legal/tax advice from a third party consultant/advisor should they have any questions on such obligations. No reader of this document should act or refrain from acting on the basis of information in this document without first seeking legal advice from counsel in the relevant jurisdiction.