Merchants with very high late confirmed fulfillment rates are at risk of being banned. The majority of merchants on Wish have very low late confirmed fulfillment rates; this policy is designed to target the small number of merchants that have high late confirmed fulfillment rates.
“Late Confirmed Fulfillment Rate” is calculated as the number of orders confirmed fulfilled late divided by the number of orders with valid tracking for that week. Based on the Merchant Policy, "Fulfillment," the following are considered to be late confirmed fulfillment if:
- Orders where (merchant price per item + shipping price per item) < $100 are not confirmed shipped/fulfilled within 168 hours of the orders being released.
- Orders where (merchant price per item + shipping price per item) ≥ $100 are not confirmed shipped/fulfilled within 336 hours of the orders being released.
To view your late confirmed fulfillment rate, please visit this page on your Merchant Dashboard.
To help improve your late confirmed fulfillment rate, please follow these steps:
- Ship your orders as soon as possible. Giving customers updates on their orders’ tracking information is crucial to customer satisfaction.
- Use a shipping carrier that provides valid tracking numbers and has a fast confirmation time. You can view the performance of various shipping providers here: https://merchant.wish.com/shipping-dest-performance#tab=global
- If you need help understanding your performance or choosing a shipping carrier, please reach out to your BD representative.
Examples of how the policy works:
- For a one week period, the merchant has 10 orders where (merchant price per item + shipping price per item) = $10 with valid tracking, and all 10 of the orders are confirmed shipped within 168 hours of the orders being released. The merchant will not risk an infraction.
- For a one week period, the merchant has 12 orders where (merchant price per item + shipping price per item) = $110 with valid tracking, but none of the orders are confirmed shipped within 336 hours of the orders being released. The merchant is at risk of suspension from Wish.
- For a one week period, the merchant has 15 orders where (merchant price per item + shipping price per item) = $50 with valid tracking, but only two of the orders are confirmed shipped within 168 hours of the orders being released. The merchant is at risk of suspension from Wish.
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