Campaign Status
ProductBoost campaigns move through various stages of Status throughout the campaign process.
Campaign Status is found in the Merchant Dashboard > Advertising > ProductBoost > View All Campaigns (as well as throughout the dashboard when viewing a campaign's details).
Various campaign Status is as follows:
|
Status |
Definition |
|
New |
New campaign has been created and can still be edited. |
|
Scheduled |
Campaign is submitted and will start as per scheduled time period. |
|
On-going |
Campaign is active and your products are being boosted now. |
|
Note: This is also a training period for first-time ProductBoost products, where the system learns about the product and determines optimal product placement to maximize impressions. It is strongly recommended that first-time ProductBoost products be scheduled in a campaign for at least 28 days so the system can learn. During this training period, the ProductBoost campaign is active and the product is being boosted. After training ends, the system will consistently place the boosted product in front of customers most likely to purchase it. |
|
|
Action required |
Campaign needs to be enabled or recharged. |
|
Completed |
Campaign is complete; campaign daily performance data is collected and campaign fees are charged to the merchant's account. |
For up-to-date API details, please visit our API Reference page for ProductBoost.
Status actions
Different campaign actions can be performed on a ProductBoost campaign depending on the campaign's Status. These actions are found in the Campaign view at the top left of the page, as shown below:
The table below lists the different campaign actions and the campaign Status of when that action is available:
|
Action |
Definition |
Status(es) |
|
Add Budget |
Add budget to an active campaign |
On-going |
|
Enable Campaign |
Start a campaign that Wish created |
Action required |
|
Edit Campaign |
Edit or update a campaign |
Action required, Scheduled, and New |
|
Cancel Campaign |
Stop a campaign from starting |
Scheduled |
|
Stop Campaign |
Stop running an On-Going (active) campaign; campaign status updates to Completed |
On-going |
|
Duplicate Campaign |
Duplicate an On-Going campaign or repeat a Completed campaign (with the ability to edit before submitting as a New campaign) |
On-going and Completed |
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